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Skin Proud Teams Up With Cat Cohen And Intersectional Environmentalist to Raise Climate Change Awareness

Climate change has prompted Intersectional Environmentalist to help formulate the beauty bag of 2050.

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By: Lianna Albrizio

Associate Editor

In a bid to raise awareness around growing environmental concerns and the adverse effects that climate change could have on the skin, vegan, Gen Z skincare brand Skin Proud has partnered with comedian Cat Cohen and nonprofit organization Intersectional Environmentalist (IE) to release a parody video titled, “Get Ready With Me for the End of the World.”   Skin Proud's parody video takes after the viral “Get Ready With Me” (GRWM) TikTok trend, where content creators walk viewers throu...

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